by Candice Bennett | Nov 13, 2014 | Business Strategies, Marketing Research
“Senior managers soon may have more to fret about when it’s time to discuss their performance with the boss: Are they engaging employees and creating inclusive work environments? Agencies will evaluate Senior Executive Service members and other...
by Candice Bennett | Oct 2, 2013 | Business Strategies, Marketing, Social Media
September marked the 15th anniversary of Google — doesn’t take long to take over the world anymore, does it? In honor of that auspicious anniversary, the Pew Research Center released data on personal searches. Today, a majority of us — 56 percent — Google...
by Candice Bennett | Aug 27, 2013 | Business Strategies
Education doesn’t come cheap. Business owners have limited budgets. Employees may balk at the cost of continuing education. And yet, having knowledgeable employees who keep up with the latest industry trends benefits everyone’s bottom line. . Small businesses can’t...
by Candice Bennett | Jul 30, 2013 | Business Strategies, Marketing Research
I recently had the opportunity to serve on a panel for the American Marketing Association-DC Chapter’s Market Research SIG and discuss emerging trends in the industry. It was a very engaging event, and one question that came up, I thought deserved a blog post: when...
by Candice Bennett | May 16, 2013 | Business Strategies
Older workers might be viewed as having one foot in retirement, but in today’s economy senior citizens are working longer – and can provide business-enhancing skills that younger, less experienced employees cannot. In our series examining non-traditional work...
by Candice Bennett | Mar 22, 2013 | Business Strategies
Yesterday, I had the privilege of attending a program day at Leadership Fairfax on “Engaging the Community Arround Emergency Management.” The session itself was lively with presenters and panelists from the Fairfax County Office of Emergency Management,...
New “Robocalls” Rule Threaten Entire Market Research and Polling Industry
How the UK Pollsters Got It So Wrong: A Reality Check
Spotting Bad Data
Should Employee Engagement Surveys Be Used in Performance Evaluations?